Tel: 727.455.0056
Email: lonnie@helgersonfranchisegroup.com

Franchise Technology Forecast: 4 Trends to Consider Now Before they’re Expected to Become the Norm

Autonomous delivery and ordering through virtual assistants are two emerging technology trends on the horizon for franchise brands. By Mary Zavell | 5/21/18 Industry Spotlight In a digital world, staying…

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HFG Announces New On-Site Franchise Sales Training Program

Are you hitting your new unit sales goals, or seeking to improve them? There has never been more competition and pressure to close deals with high-quality candidates than toady! If…

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A Solid Broker Program can Significantly Grow Your Franchise Brand

Brokers Will Grow Your Franchise – But it Takes Work and Commitment From You to Forge and Maintain the Relationships If there is a question I hear the most, it…

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National Accounts – Leveraging the Scale of Franchising

National Accounts Programs National Accounts programs are mostly associated with services and products and have been around in some variation nearly as long as franchising has. National Accounts customers are…

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The Top Five Ways Brands Can Overcome Negative Publicity

All brands go through times of crisis. It’s how they handle those situations that determines their future performance and consumer interactions. BY: CASSIDY MCALOON 1851 Franchise For brands that have been around…

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The Lure of Rapid Franchise Growth

Multi-Unit Growth: Is It Right for Your Franchise Brand? Not necessarily. It depends upon a number of factors including the franchised unit operations, age of the system, geographic footprint already…

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Kick Your Franchise Sales Into High Gear!

Happy Holidays! The election is over and all signs point to strong franchise growth in the future. Consumer confidence is growing, there is access to capital, and it appears we…

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Podcast: How to Build a Successful Franchise System

Listen to a Discussion About Lonnie’s Book Five Pennies – The “Field Manual” for Successful Franchising! An interview by Sandra Hart, the BNI Global Director of Ireland for promoting his upcoming keynote address…

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Grow Your Brand With Franchisee Performance Groups

Franchisee Performance Groups A Franchisee Performance Group is a group of six to eight franchisees who meet on a regular basis and deep-dive into financial, operational, planning, and marketing best…

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10 Secrets of High-Performance Franchise Brands

See how your brand stacks up against the Top Ten Traits of high-performance franchise brands. Rule No. 1 – Tee up your franchisees for mega-success, not failure! Show your commitment…

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