Tel: 727.455.0056

Brand Mentorship Program

Do you need expert franchising assistance and have a limited budget?

For a monthly subscription, you can have Lonnie Helgerson, CFE as your outsourced Chief Operations Officer, Mentor and Board of Advisors member.

Brand management significantly changes as you grow a system. From new systems with zero or one location, to mature systems with thousands, you may face financial management, unit economic, change management, marketing fund management, litigation, franchisee relationship, information systems, advisory councils, supply chain management, system compliance, multi-unit operations, and many other challenges.

The Brand Mentorship Program puts in place a strong franchise foundation based on “25 Core Areas” of your brand, as published in Lonnie’s book Five Pennies.

The goal in this process is to identify your franchise operational improvement areas, franchise documentation and training needs, define a strategic growth plan, and help you grow forward.

Through this program we will review:

  • Support Operations
  • Operations Manuals
  • Franchise Disclosure Documents
  • Store/Unit Operations
  • Fulfillment Systems
  • Office Operations
  • Technology Systems
  • Franchisee Recruiting Process
  • Franchisee & Staff Training Programs
  • Staff & Management Interviews

We will accomplish this together through periodic workshop visits by Lonnie, conducting a “25 Core Areas Brand Audit (see diagram below), program development, staff training, and on-going communications.

In short, think of our role with your company as that of an out-sourced Chief Operations Officer, Mentor and Board of Advisors member.

All this for a reasonable monthly subscription! Because of our personal dedication to client partners – We only have room for a few more select clients per month, so act fast!

Franchise Mega-Brand of Success Chart

Learn More About Our Experience

Listen to Lonnie Helgerson’s interview below by Sandra Hart, the BNI Global Director of Ireland for promoting his upcoming keynote address at their International Directors meeting in Las Vegas, NV. With over 200,000 members in 7,500 plus chapters worldwide, BNI® is the world’s leading referral organization.

Contact us today on how you can join this exclusive group!