Tel: 727.455.0056
Email: lonnie@helgersonfranchisegroup.com

Blog

A Solid Broker Program can Significantly Grow Your Franchise Brand

Brokers Will Grow Your Franchise – But it Takes Work and Commitment From You to Forge and Maintain the Relationships If there is a question I hear the most, it…

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National Accounts – Leveraging the Scale of Franchising

National Accounts Programs National Accounts programs are mostly associated with services and products and have been around in some variation nearly as long as franchising has. National Accounts customers are…

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The Top Five Ways Brands Can Overcome Negative Publicity

All brands go through times of crisis. It’s how they handle those situations that determines their future performance and consumer interactions. BY: CASSIDY MCALOON 1851 Franchise For brands that have been around…

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The Lure of Rapid Franchise Growth

Multi-Unit Growth: Is It Right for Your Franchise Brand? Not necessarily. It depends upon a number of factors including the franchised unit operations, age of the system, geographic footprint already…

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Kick Your Franchise Sales Into High Gear!

Happy Holidays! The election is over and all signs point to strong franchise growth in the future. Consumer confidence is growing, there is access to capital, and it appears we…

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Podcast: How to Build a Successful Franchise System

Listen to a Discussion About Lonnie’s Book Five Pennies – The “Field Manual” for Successful Franchising! An interview by Sandra Hart, the BNI Global Director of Ireland for promoting his upcoming keynote address…

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Lonnie Helgerson Interview: Franchising Leaders React to Donald Trump’s Victory in the Presidential Election

From minimum wage and overtime to Obamacare and the joint employer standard, there are a lot of key industry issues at stake. BY: CASSIDY MCALOON 1851 Franchise After an unconventional campaign and…

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HFG Comments About The Election And Minimum Wage With 1851 Franchise Magazine

How The Oval Office Might Sway Minimum Wage After November 8th Rocked by uncertainty and increases in minimum wage, the franchise industry looks to the 2016 presidential election for a…

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HFG Comments About The Election And Overtime Regulations With 1851 Franchise Magazine

The Unwanted Effects Facing Franchising as Overtime Regulations Threaten the Industry When new overtime rules officially kick in on December 1, the franchise industry’s leaders fear that take-home pay for…

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Grow Your Brand With Franchisee Performance Groups

Franchisee Performance Groups A Franchisee Performance Group is a group of six to eight franchisees who meet on a regular basis and deep-dive into financial, operational, planning, and marketing best…

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