Tel: 727.455.0056
Email: lonnie@helgersonfranchisegroup.com

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3 Resources for Celebrities Wanting to Buy a Franchise

From consultants to capital, these are the resources that celebrities need at their disposal when becoming entrepreneurs in the franchising industry. BY: CASSIDY MCALOON 1851 Franchise 2/14/18 There are a lot of things…

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The Biggest Things that Will Impact Franchising in 2018

Industry experts share their predictions on what challenges and opportunities lie ahead for members of the franchising community in the new year. BY: CASSIDY MCALOON 1851 Franchise 12/29/17 The franchising industry has seen…

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10 Things Businesses Need to Know About Becoming a Franchise

1851 Franchise spoke with some of the industry’s top consultants to learn more about the top things that brands should keep in mind as they launch their business ownership opportunities….

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A Solid Broker Program can Significantly Grow Your Franchise Brand

Brokers Will Grow Your Franchise – But it Takes Work and Commitment From You to Forge and Maintain the Relationships If there is a question I hear the most, it…

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National Accounts – Leveraging the Scale of Franchising

National Accounts Programs National Accounts programs are mostly associated with services and products and have been around in some variation nearly as long as franchising has. National Accounts customers are…

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The Top Five Ways Brands Can Overcome Negative Publicity

All brands go through times of crisis. It’s how they handle those situations that determines their future performance and consumer interactions. BY: CASSIDY MCALOON 1851 Franchise For brands that have been around…

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The Lure of Rapid Franchise Growth

Multi-Unit Growth: Is It Right for Your Franchise Brand? Not necessarily. It depends upon a number of factors including the franchised unit operations, age of the system, geographic footprint already…

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Kick Your Franchise Sales Into High Gear!

Happy Holidays! The election is over and all signs point to strong franchise growth in the future. Consumer confidence is growing, there is access to capital, and it appears we…

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Podcast: How to Build a Successful Franchise System

Listen to a Discussion About Lonnie’s Book Five Pennies – The “Field Manual” for Successful Franchising! An interview by Sandra Hart, the BNI Global Director of Ireland for promoting his upcoming keynote address…

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Lonnie Helgerson Interview: Franchising Leaders React to Donald Trump’s Victory in the Presidential Election

From minimum wage and overtime to Obamacare and the joint employer standard, there are a lot of key industry issues at stake. BY: CASSIDY MCALOON 1851 Franchise After an unconventional campaign and…

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